Data study · Q3 2026
Top cited domains in Perplexity in Spain
The sources Perplexity attaches to its answers when people in Spain ask it buying questions. Part of the study Which websites does AI cite in Spain?
2,031
answers analysed
16
brands
6.8
sources per answer
5.1%
of citations to the brand’s own site
What kind of sources Perplexity cites
76.9% of Perplexity’s citations go to company websites. Compared with the four engines together, it leans most towards magazines and trade media: 3.4% of its citations, against 2.3% across all engines.
Perplexity
Company websites 76.9%, Directories and marketplaces 12.5%, News and magazines 5.6%, Social networks and forums 2%, Public bodies and reference 3.1%
All engines
Company websites 72.6%, Directories and marketplaces 11.6%, News and magazines 4.3%, Social networks and forums 2.8%, Public bodies and reference 8.7%
The domains Perplexity cites for the most brands
Ranked by the number of brands whose Perplexity answers cite the domain, then by citations. The last column is the share of all Perplexity answers in the study that cite it.
| # | Domain | Type | Brands | Citations | Answers citing it |
|---|---|---|---|---|---|
| 1 | youtube.com | Social networks and video | 16 | 191 | 5.8% |
| 2 | wikipedia.org | Encyclopedias, research and documents | 7 | 40 | 1.6% |
| 3 | mundodeportivo.com | News media | 7 | 33 | 1.4% |
| 4 | lavanguardia.com | News media | 7 | 20 | 0.9% |
| 5 | scribd.com | Encyclopedias, research and documents | 6 | 83 | 3.1% |
| 6 | elpais.com | News media | 6 | 38 | 1.7% |
| 7 | wallapop.com | Marketplaces and retailers | 6 | 17 | 0.7% |
| 8 | elconfidencial.com | News media | 6 | 17 | 0.7% |
| 9 | google.com | Directories, reviews and comparison sites | 6 | 10 | 0.5% |
| 10 | accio.com | Company websites | 5 | 37 | 1.5% |
| 11 | milanuncios.com | Marketplaces and retailers | 5 | 28 | 1% |
| 12 | instagram.com | Social networks and video | 5 | 22 | 1% |
| 13 | elespanol.com | News media | 5 | 21 | 1% |
| 14 | esquire.com | Magazines and trade media | 5 | 18 | 0.9% |
| 15 | slideshare.net | Encyclopedias, research and documents | 5 | 16 | 0.6% |
| 16 | linkedin.com | Social networks and video | 5 | 13 | 0.6% |
| 17 | 20minutos.es | News media | 5 | 9 | 0.4% |
| 18 | europages.es | Directories, reviews and comparison sites | 4 | 142 | 4.5% |
| 19 | elle.com | Magazines and trade media | 4 | 73 | 2.5% |
| 20 | elcorteingles.es | Marketplaces and retailers | 4 | 59 | 2.2% |
| 21 | cosmopolitan.com | Magazines and trade media | 4 | 44 | 1.7% |
| 22 | alibaba.com | Marketplaces and retailers | 4 | 28 | 1.2% |
| 23 | aliexpress.com | Marketplaces and retailers | 4 | 21 | 0.9% |
| 24 | elmundo.es | News media | 4 | 11 | 0.5% |
| 25 | amazon.es | Marketplaces and retailers | 4 | 8 | 0.4% |
| 26 | adslzone.net | Magazines and trade media | 4 | 8 | 0.4% |
| 27 | rtve.es | News media | 4 | 6 | 0.3% |
| 28 | as.com | News media | 4 | 6 | 0.3% |
| 29 | larazon.es | News media | 4 | 5 | 0.2% |
| 30 | tripadvisor.es | Directories, reviews and comparison sites | 3 | 49 | 1.4% |
Perplexity is tracked by fewer brands (16), so this ranking lists domains cited for two or more of them and its figures move more from one quarter to the next.
Other engines
- Top cited domains in ChatGPT
- Top cited domains in Google AI Overviews
- Top cited domains in Google AI Mode
Track your brand in Perplexity, or read the methodology of the study.
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