Marketing teams

AI search marketing: the visibility platform for marketing teams

Your buyers now ask AI before they reach your site.
Mencoro turns AI search into a channel you can measure, benchmark, and report on, right next to your SEO.

Illustration of Measure AI visibility as a real channel

Measure AI visibility as a real channel

Mencoro tracks how often your brand appears across ChatGPT, Perplexity, Google AI Overview, Google AI Mode, and Google SERP, and turns it into metrics you can put in a report: Mention Rate, share of voice, sentiment, and position, at project, cluster, and query level. AI search stops being a blind spot and becomes a channel you can manage.

Illustration of Benchmark your brand against competitors

Benchmark your brand against competitors

See what percentage of AI mentions you capture versus competitors across the same buyer questions. When a rival starts winning a cluster, Mencoro shows your share of voice drop and where it moved, so your team can focus effort where it changes the outcome instead of guessing.

Illustration of Report on AI search and SEO together

Report on AI search and SEO together

Mencoro pairs AI visibility with traditional rank tracking, so you can show leadership how the brand performs across every search channel in one view. Connect AI mentions to your existing SEO reporting and answer the question every marketing team is now getting from the top: how visible are we in AI?

Traditional SEO reporting vs AI search marketing

SEO reporting tells you where you rank in Google. AI search marketing adds the channel your dashboards never showed: the answers AI engines give about your brand. The two work together, but they measure different things.

Aspect SEO reporting AI search marketing
Channel Google organic results AI answers plus Google
Core metric Rankings and organic traffic Mention rate and share of voice in AI
What you report Positions, clicks, conversions AI visibility, sentiment, competitive share
Who you benchmark Competitors in the SERP Brands AI names in the same answers
Blind spot it removes None for blue links The AI answers your dashboards never showed

How to add AI search to your marketing reporting

  1. Define the questions your buyers ask AI. Group them into clusters that map to the stages of your funnel.
  2. Track them across every engine. Cover ChatGPT, Perplexity, Google AI Overview, Google AI Mode, and Google SERP so the picture is complete.
  3. Set your baseline. Record mention rate, share of voice, and sentiment per cluster and engine so you have a starting point.
  4. Benchmark against competitors. Use Mencoro competitor analysis to see who AI names instead of you.
  5. Report AI and SEO together. Pair AI visibility with rank tracking so leadership sees one view of search.
  6. Review monthly and act on the gaps. Prioritize the clusters where you trail and feed them back into content and PR.

FAQ

AI search marketing questions

Common questions about measuring and reporting
AI visibility for marketing.

AI search marketing is the practice of growing and measuring your brand's presence in AI-generated answers, the same way SEO grows your presence in search results. It covers how often AI engines mention you, how positively, and how you compare with competitors when buyers ask AI for options.
They are closely related. GEO is the optimization work of getting cited and recommended by AI engines. AI search marketing is the broader practice of treating AI visibility as a measurable marketing channel, which includes GEO plus tracking, benchmarking, and reporting. Mencoro is the measurement layer for both.
Mencoro tracks ChatGPT, Perplexity, Google AI Overview, Google AI Mode, and Google SERP. Each is a separate channel, so you can see where your brand is strong and where competitors lead.
Mencoro reports Mention Rate, share of voice, the Positivity Index, and mention types per cluster and engine. You can show how AI visibility trends over time and how it compares with competitors, which is the format leadership expects from any channel report.
Yes. Mencoro tracks AI mentions alongside traditional Google SERP positions, so you can see both dimensions in one place and understand where a brand is strong organically but weak in AI, or the reverse.
Add your brand, competitors, and the buyer questions that matter, grouped into clusters that map to your funnel. Mencoro then measures mention rate, share of voice, sentiment, and rankings across all channels so you can set a baseline and track progress.
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Start tracking your brand in AI search today

Monitor how AI engines cite your brand, track keyword positions, and benchmark against competitors, all in one platform.